20070109

The ineffectiveness in the magazine/newspaper world

Even with the internet there is some magazines and newspapers i just like reading in good old paper edition, one of those magazine’s are Vanity Fair, i dropped by a international newspaper store in Sweden today to pick up the latest edition, only to be told that it would arrive around the end of the month (When i will be in the US anyways, and the March issue will appear there) - This is not an uncommon thing, just as i like Nytimes, and would love to receive it around the world too, so here is my question, can it really be that hard to send the magazine/paper in electronic format and just print it locally and distribute it from there? i understand that it depends on how big the market is, but these magazines are printed in the US and then sent to Europe, why not just have an affiliate print it in Germany or something and it can be distributed around Europe within 2-3 days afterwards…oh well, maybe this is one of the small reasons why newspapers are losing customers.
p.s the same for Mountain Dew please… tired of paying 2$ a can

Posted at 5:57 pm,

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